FORMULA ONE — RTL

Together with Christoph Große Hovest and the team at Elastique, I helped redesign the visual identity for RTL’s Formula 1 coverage. The brief was to bring renewed energy to the broadcast while preserving the clarity and recognition of RTL’s established brand system.

As part of the Elastique team, I contributed styleframes and 3D motion design, developing lighting, materials, shading, and animation that gave the package its sense of speed, depth, and precision. The broader identity combined graphic design, 2D and 3D animation, compositing, and a flexible production toolkit into a cohesive on-air system.

The completed identity received Silver at the 2022 Eyes & Ears of Europe Awards.

Credits
Client: RTL Deutschland
Agency: Elastique GmbH
Client Services: Karsten Klimmek
Creative Direction, Elastique: Andreas Schimmelpfennig
RTL Marketing, Creative Direction & Art Direction: Biggi Reuscher
Creative Direction & Art Direction: Christoph Große Hovest
Styleframes, Lighting, Shading & Animation: Amando Rosales Gonzalez, Christoph Große Hovest
3D Motion Design: Amando Rosales Gonzalez, Christoph Große Hovest
2D Motion Design: Christoph Große Hovest, Philipp Alfes
Compositing & Toolkit Programming: Christoph Große Hovest
Sound Design: Carlo Peters

Award: Silver — 2022 Eyes & Ears of Europe Awards

2022 Eyes & Ears of Europe Silver for RTL Formula 1,